In celebration of Earth Day this year, CDL initiated the
CDL
E-Generation Challenge, an eco-themed "Amazing Race" style national
competition targeted at youths. By utilising an eco-tainment platform in the
form of a fun green rally, the competition is aimed at helping to raise the
level of eco-consciousness amongst the youths in Singapore.
In
celebration of Earth Day this year, CDL initiated the CDL E-Generation
Challenge, an eco-themed "Amazing Race" style national competition targeted at
youths. By utilising an eco-tainment platform in the form of a fun green rally,
the competition is aimed at helping to raise the level of eco-consciousness
amongst the youths in Singapore.
Over 260 youths from all over
Singapore came together to pit their strength and wit - and overcome green
challenges that were not only fun, but also showcased a range of environmental
related issues, which included resource conservation, climate change and action.
Following the flag-off at 8.00am from Singapore Polytechnic, participants were
sent on various routes peppered with eco-challenges, which finally had them
congregating again at Singapore's first eco-mall,
City
Square Mall.
For the inaugural competition this year, the focus
was on Green Transportation. All travel during the competition was designed to
be eco-friendly and each of the 22 teams covered some 105 km, totaling about
2,300 km. Beyond moving on foot and public transport, innovative electric and
hybrid forms of transporters were included in the competition as an important
message that our choice of transportation has a significant impact on the
environment.
The CDL E-Generation Challenge 2010 is supported by the
National Environment Agency and Clean and Green Singapore. Event partners
include innovators of green transporters in Singapore: GoGreen Holdings (Segway
and Sanyo Eneloop e-Bikes), The Green Car Company (electric car model NO More
Gas or NMG), Greenlots (Electric Scooters) and Hybrid Motors (Prius and Estima
hybrid cars from Toyota and the Insight hybrid cars from Honda), along with
Singapore Polytechnic, Environmental Challenge Organisation (Singapore),
Singapore Motor Sports Association and City Square Mall.